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When Bell & Ross launched its BR 05 collection of integrated-bracelet luxury sports watches in 2019, we knew it was only a matter of time before the new family — which kicked off with time-and-date only models and a smattering of skeletonized pieces — would add that most popular of sporty complications, a chronograph. That time, it turns out, is today, at our virtual WatchTime Live collectors’ event. Here’s a look at the new BR 05 Chrono Black Steel and Blue Steel.

Like their predecessors, which have been dubbed “urban explorers” and “masculine jewels” by CEO Carlos Rosillo, the BR 05 Chronograph sports a 42-mm case in the rounded-square style of Bell & Ross’s Instrument models, which integrates smoothly into the specially designed steel bracelet. (Also in keeping with their antecedents, both the black-dialed and blue-dialed models are also available with integrated rubber straps.) The case’s flat surfaces are satin-finished and its bevels are polished. On these chronograph models, the pushers, crown guard, and crown are designed as a single unit, fluidly incorporating into the silhouette of the case.

The dial, in navy blue or jet black, is in a classical two-register style, with soft-edged, 1970s-inspired subdials that Bell & Ross describes as “midway between round and square,” echoing the overall geometric aesthetic of the case. The 9 o’clock counter tallies the chronograph minutes at 9 o’clock, while the 3 o’clock subdial hosts the running seconds. Inside the BR 05 Chrono models is the ETA-based BR-CAL.301, an automatic movement with a 42-hour power reserve that Bell & Ross has installed in other chronograph models in its portfolio, most recently the motorsport-inspired R.S.20 collection. It beats inside a case whose 100-meter water-resistance is ensured by a screw-down crown, behind a clear sapphire caseback.

Both versions of the BR 05 Chrono are priced at $5,900 on a rubber strap and $6,400 on a steel bracelet.

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